Together on the ball - new playing season, new partners!
DRHV 06 and Stadtmarketinggesellschaft Dessau-Roßlau mbH have entered into a promising cooperation even before the new season, which starts on September 12. In the future, both partners want to bundle their competencies and jointly strengthen the identity and image of the city of Dessau-Roßlau both internally and externally.
“Sport in a city is always also an ambassador for its city, it mobilizes people and inspires them. We have that in common with DRHV 06,” says Hannes Wolf, managing director of the city marketing company. “Because our goal is also to bring Dessau-Roßlau forward and into the conversation.”
For this purpose, the logo and URL of VisitDessau are now present on the back of the jerseys of the Dessau-Roßlau handball club. The players will thus become direct ambassadors for our city at the away games taking place throughout Germany.
DRHV Managing Director Sebastian Glock on the new partnership: “As sporting ambassadors for the twin city, we will now be promoting the image of our home town at our away games throughout Germany. A cooperation that will bring us a lot of joy and gives us the opportunity to give something back to the city.”
The cooperation will soon also be seen on large surfaces in the city center. The DRHV 06 players and the city marketing staff are jointly inviting people to attend home games and cheer on the team.
Hannes Wolf confirms: “We are proud of our team in the 2nd Handball Bundesliga and hope that the new cooperation will not only bring luck in terms of staying in the class, but perhaps even have a signal effect on potential sponsors. It pays to be a part of DRHV 06!”